Celebrity fashion · Fashion & Style · Fashion Trends · Hair · Uncategorized

Style Icon Watch 20: Rita Ora


Rita Sahatçiu Ora was born in Pristina, SFR Yugoslavia (present-day Kosovo ) to Albanian parents on 26 November 1990. Rita is a British singer and actress. Her debut studio album, Ora, released in 2012, debuted at number one in the United Kingdom. The album contained the UK number-one singles, “R.I.P. ” and ” How We Do (Party) “. After reaching the peak position as a featured act on DJ Fresh ‘s “Hot Right Now”, Ora became the artist with the most number-one singles on the UK Singles Chart in 2012, with three consecutive singles reaching the top position. She was nominated for three Brit Awards at the 2013 ceremony.


Her single, “I Will Never Let You Down “, became her fourth UK number one when it debuted at the top of the charts in 2014. Also in 2014, Ora featured on Iggy Azalea ‘s single, “Black Widow “, which reached number three in the US. In 2015, Ora became a coach on the fourth series of The Voice UK, and later that year, a judge on the twelfth series of The X Factor.

In 2010, Ora featured in a commercial for Skullcandy headphones. She appeared in two Calvin Klein campaigns, in 2010 and 2011. In 2013, she was the face of Italian sneaker brand, Superga , and the new face of “Material Girl “, a clothing line designed by Madonna. She was the face of two Donna Karan 2014 collections, Resort collection and Autumn/Winter collection. She’s also the face of the label’s fragrance, DKNY My NY, inspired by New York City. In September 2013, Rimmel announced their collaboration with Ora for makeup collections. In 2014, Ora was one of the cast members of Marks & Spencer ‘s “Leading Ladies” campaign, and appeared as the face of Roberto Cavalli Autumn/Winter campaign. In January 2014, Adidas announced a designer collaboration with Ora for their line of casual sports clothing, Adidas Originals. Ora designed her own apparel collections for the brand, including footwear and accessories. In 2015, she was the face of Coca-Cola and Samsung Galaxy S6 advertising campaigns.


Rita Ora is famous for her daring take on fashion. She plays the fashion brands to suit her style and personality. Her style is fun and free, and for me, I would say daring, youthful and brave. Rita is not afraid to mix and doesn’t take fashion and style too seriously. Her deep glossy red lipstick is a trademark look, along with her blond hair which she usually wears in soft waves but can style any which way.


She is this week’s style icon for BeliJose’s Fashion Hauz.


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